at the writer’s group recently I heard that the big 6 publishing houses quite openly look for prolific bloggers and cultivate them for their own ends. They wine and dine them and then ask them to post reviews on Amazon on books the publisher’s have coming out .
To me this is a tad under handed in the respect that they are garnering support for a book that may not be worthy. The reviews that get posted and from what I learnt, it only takes up to ten, increase the profile of a book and then the increase in sales follows.
To the publishers it’s good business sense but to me it smacks of bullying. They are using their weight to manipulate the sales of their merchandise. What hope does a small publisher or even a self published author have against that might?
Also I might add that it’s not illegal, in my opinion it’s certainly immoral but that’s just me.
If I had the chance would I use the same strategy? That is a question I have asked myself constantly since learning of this tactic and was outraged by it. I have to say though, and I hang my head in shame, that I would.
Does that make me a bad person? I don’t know, but it makes me an honest one.
That’s all for now,
see you soon